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Inside the Chanel Beauty House Celebration in Los Angeles

BY ERICA WERTHEIM ZOHAR

Hollywood and Beauty influencers converged Oscar week to kick off the four day Chanel Beauty event launching their @welovecoco instagram page at the pop-up Chanel Beauty House, a 1936 Art Deco home right on the Sunset Strip. This celebrity-studded party celebrated this new user-generated online community by adventuring into different rooms of the house that allowed the guests to immerse themselves into all things Coco. Lay on a neon pink bed and look at yourself in a mirrored ceiling, try on virtual lipstick colors through a magic mirror, bathe in a bath full of pearls, or write on a virtual mirror with a lipstick stylus, guests felt as if they were taken back to a chic time where Coco would have been there herself but with a modern twist.  
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An Intimate Dinner for L.A.’s Most Influential

On Friday, October 20, an intimate group of 30 well-heeled guests joined Town & Country, Bentley Motors Inc., and Erica & Lior Zohar for a celebration of exquisite design.

Guests enjoyed exclusive driving experiences with Bentley to and from the event, as well as cocktails and live music on the patio, followed by a farm-to-table dinner on the grounds that overlooked the city of Los Angeles.